The Top 6 Tips For Designing A Google Display Ad

With the popularity of the internet and increased use of Google, online advertising has become a very popular communication tool. Whether it be, advertising your brand, promoting your product or generating leads, display advertising is a cheap and effective way to grab your market’s attention. Reach isn’t everything, you need viewers to interact with your … Read moreThe Top 6 Tips For Designing A Google Display Ad

Top 6 Reasons Why Online Store Product Photos & Copy Must Work Together

So you’ve hired the best photographer in town to take photos of all the products you sell on your online store. That’s great! But you’re only halfway there. Your spectacularly beautiful product photos will be useless if the copy relating to each product photo is inconsistent, poorly written or non-existent. Let’s call it a marriage … Read moreTop 6 Reasons Why Online Store Product Photos & Copy Must Work Together

What Is Digital Marketing & Why Is Digital Marketing Important

The business card will never die so make sure you invest in a great one and hand it out wherever you go. Print ads (newsletters, newspapers, magazine, flyers, brochures) may not be as popular in this digital age so when you do use them make them impactive by adding coupons and events your hosting with … Read moreWhat Is Digital Marketing & Why Is Digital Marketing Important

What Is Social Listening & Why Is It Important?

To define social listening would be to say that it is the act of monitoring social channels for conversations taking place surrounding a trend, product or service while looking for opportunities to participate in those conversations and engage customers or prospects with valuable information. Now, that may seem like a mouthful or just a bunch … Read moreWhat Is Social Listening & Why Is It Important?

5 Things Entrepreneurs Shouldn’t Forget About Social Media

Like many business owners, you’ve probably read several articles that discuss about what you should do to successfully use social media in promoting your business. But do you know what you shouldn’t do when utilizing social networking sites? If you don’t, here’s a list of some of the things that you must avoid doing if … Read more5 Things Entrepreneurs Shouldn’t Forget About Social Media

5 People To Follow On Snapchat For Business Advice

We recently posted an article about using Snapchat for business marketing and how effective the mobile app is. Snapchat is the social media platform for smartphone users, especially young adults, to share photos, videos, drawings and text. If you are new to Snapchat, it’s important that you take the time to get used to the … Read more5 People To Follow On Snapchat For Business Advice

How to Promote Your Business On Facebook

When you are looking to get the word out about your small to medium or enterprise level UK business, you should see what social media, especially the Facebook platform, can do for you. Facebook enables new businesses to easily promote themselves through their social media platform saving the business owner both time and money.  For … Read moreHow to Promote Your Business On Facebook

Why Facebook’s News Feed Is Changing

Facebook recently announced that it is changing the way News Feed delivers information to its users. Now, it prioritizes relevant posts from friends and groups, over messages from publishers, businesses and marketers. Although this encourages meaningful conversations with friends; business-related posts and media news will soon get less exposure. Zuckerberg said that the change was … Read moreWhy Facebook’s News Feed Is Changing