What Is Social Listening & Why Is It Important?

To define social listening would be to say that it is the act of monitoring social channels for conversations taking place surrounding a trend, product or service while looking for opportunities to participate in those conversations and engage customers or prospects with valuable information. Now, that may seem like a mouthful or just a bunch … Read moreWhat Is Social Listening & Why Is It Important?

5 Things Entrepreneurs Shouldn’t Forget About Social Media

Like many business owners, you’ve probably read several articles that discuss about what you should do to successfully use social media in promoting your business. But do you know what you shouldn’t do when utilizing social networking sites? If you don’t, here’s a list of some of the things that you must avoid doing if … Read more5 Things Entrepreneurs Shouldn’t Forget About Social Media